The equipment of the BMW X5.

Whether it’s with Pure Experience Design package, the M Sport model or Genuine BMW Accessories – equip the interior and exterior of your BMW X5 exactly as you like.

Pure Experience Design package.

An ideal combination of sportiness, looks and adventure: the optional Design Pure Experience package reinforces the self-confident character and impressive appearance of the BMW X5.
  • A BMW X5 equipped with Pure Experience Design exudes a majestic presence from every angle. The stainless steel on the engine guard at the front, rear and side, the unique air inlets and the tailpipe and grille bars in Titanium effect all lend an imposing air to the entire vehicle. 
    The exterior and interior of the Pure Experience Design package can be ordered separately.
  • It is equally striking on the inside too – thanks to the exclusive Nappa leather upholstery with contrast stitching and extended features in Mocha, and the Fineline Pure textured wood trim.
    The exterior and interior of the Pure Experience Design package can be ordered separately.

Pure Excellence Design package.

An outstanding expression of shape and form. With chrome elements, exclusive leather upholstery and a choice of lighting colours, the Pure Experience Design package adds a defined subtlety to the BMW X5.
  • The Pure Excellence Design package gives the BMW X5 an added shine. Chrome highlights can be found on the radiator grille slats, on the rear bumper and on the front air inlets, with the wheel arch trims and the engine guard, adding subtle yet bright accents from every angle.
    The exterior and interior of the Pure Excellence Design can be ordered separately.
  • The interior equipment focuses on an atmosphere of well-being. Driver and passengers are seated on exclusive Nappa leather upholstery in Ivory White with contrast stitching in Atlas Grey – with optional comfort seats with adjustable headrests, backrest width and seat height for the driver and front-seat passenger. The instrument panel comes in Atlas Grey Nappa leather with Parchment contrast stitching, with a beautiful contrast provided by the American Oak interior trims.
    The exterior and interior of the Pure Excellence Design package can be ordered separately.

BMW Individual.

Uniqueness of character is revealed in every detail – the essence of true exclusivity. Give full expression to your pursuit of perfection.
  • With the exclusive offers from BMW Individual, the new BMW X5 can mirror your personality. The refined BMW Individual paintwork in Ruby Black and Pyrite Brown metallic prove the point. The latter, inspired by the precious mineral pyrite, reveals gold-coloured pigment when light hits it, adding to the BMW X5’s impressive character. With the BMW Individual paint finish in Ruby Black metallic, an intense shine reflects from countless ruby crystals in the paint. For true sporting elegance, you can choose BMW Individual wheels in a V-spoke design. Their finely structured, progressive form is laser-engraved with the BMW Individual signature to create an exclusive accent.
  • The interior of the new BMW Individual X5, featuring materials of unprecedented quality and a unique sense of space, is another exceptional proposition. Particularly noteworthy is the fine-grain Merino leather in Amaro Brown and Criollo Brown. Only carefully selected, incomparably supple leather is put through a meticulous tanning process. The special character of BMW Individual leather can be seen in the fine detail. The seams and decorative piping are made in the finest leather. Their contrasting colours demonstrate yet another facet of hand-crafted perfection.
  • The most impressive craftsmanship can also be found in the exclusive BMW Individual interior trims of the new BMW X5. In Piano Black or Sen Light Brown, both trims captivate with their intricate finishes. They also perfectly complement the interior of the BMW Individual X5. And prove that true exclusivity is found in the detail.


The M Sport model accentuates the dynamic character of the BMW X5. The bumper and running boards blend in with the body colour. Entry sills feature the M logo, just one of the many features that make a powerful, sporting impression.
  • Even the wind can’t resist BMW X5’s aerodynamics. A front apron with larger air inlets, side sills with an additional light strip and a rear apron with diffusor optimise the pressure on the rear axle at high vehicle speeds. More sportiness is provided by the Adaptive M suspension (containing Dynamic Damping Control and air suspension) and the 19" M Double spoke 467 light-alloy wheels with mixed tyres. Alternatively, the M Sport model also offers 20” M Double spoke 469 light-alloy wheels.
  • The new-generation M leather steering wheel not only sits perfectly in the driver’s hand, but also offers comfortable gear changes thanks to the gearshift paddles. Sport seats in Alcantara/leather with the M logo offer optimum stability even for the sportiest driving styles. The interior is rounded off by top-quality interior trim strips in Aluminium Hexagon, M entry sills and the BMW Individual headliner in Anthracite.


BMW packages are the first choice for optional equipment for your BMW X5. Ask your BMW Centre which packages are available to you or find out more using the Configurator.

Genuine BMW Accessories.

Genuine BMW Accessories let you to highlight the imposing character of the BMW X5. Here you will find a selection of practical, high-quality products.
  • Combining sophisticated design with excellent materials, the Black BMW ski boot bag makes carrying ski boots, ski goggles, helmets and gloves simple.
    Carry your children safely and comfortably with a selection of BMW child seats in a variety of colours. They are suitable for children aged between 0 and 12 years. 
    Even more flexibility is provided by the BMW roof box 460, which enables simple and convenient loading thanks to its innovative two-sided opening system. It has a capacity of approximately 460 litres and is available with a White, Black or Titanium Silver upper shell and Black lower shell.
  • Available in an exclusive BMW design, these wireless stereo headphones are the ideal match for the optional rear-seat Professional entertainment system. Exceptionally comfortable, they deliver outstanding sound quality and user-controlled volume control.
    Rear-seat passengers can also use the Apple iPad holder for all iPad models. It’s simple to mount in the base of the Travel and Comfort system. It features adjustable height and tilt and, thanks to an accompanying support, can also be set up away from the BMW X5.
    The snap-in adapter is a secure and stable docking system with integrated quick-charge function for mobile phones from Apple, Nokia, Motorola, Samsung and Sony Ericsson as well as RIM/BlackBerry. The contact-free antenna connection guarantees stronger reception quality while reducing radiation in the cabin. Depending on the equipment in the BMW X5 and on the type of mobile phone and the snap-in adapter used, smartphone applications can be integrated via BMW.
  • The specially designed key case is a perfect combination of elegance and functionality. Made of high-quality leather, it protects your keys from scratches and other forms of damage. An exclusive clasp in brushed stainless steel with BMW lettering keeps keys connected to the case, minimising the risk of loss.
  • The 21", Star-spoke, light-alloy wheel in exclusive Liquid Black adds to the unique appearance of your BMW X5.
  • The genuine BMW all-weather floor mat, the Black fitted luggage compartment mat and the genuine BMW rubber textile floor mat combine robust functionality with outstanding design. They also protect the footwell of your BMW X5 from dirt, water and wear-and-tear. All three feature a high-quality stainless-steel insert for an unmistakable look.